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colour can make or break your customer’s experience

Colour can make or break your customers experience

Take a minute and think of three words to describe the impact of your brand colours.

When I asked this question to my clients the words I most often hear are: exclusive, cutting edge, innovative, empathy, trust, quality, playful, fun…which makes it very clear that colour is more than just a visual experience; colour is an incredibly powerful phenomenon used to influence us every day of our lives. It can affect our mood, behaviour and feelings. It can make us move quickly, feel relaxed, take action, eat more and spend more.

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Ideal Home Show 2015 – win free bedroom colour consultation

Ideal Home Show 2015 - Colour Consultation_Karen Haller

As part of my exciting year long partnership with Hammonds Furniture I’m really looking forward to spending the day at the Ideal Home Show, Olympia on Tuesday 31st March as their in-house colour expert.

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that colour changing dress… why we see different colours

that colour changing dress... why we see different colours

I was with friends when ‘that dress’ hit the internet. They thought I was pulling their leg when I said I saw a gold/white dress when they were seeing blue/black. How can it be we could see such different colours looking at the same photograph?

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dulux let’s colour awards – vote for your favourite colour moment of 2014

Dulux Lets Colour Awards 2014

The fabulous Dulux Let’s colour Awards is now in its third year and I was absolutely thrilled to be asked once again to be on their judging panel.

Last year I was asked to personally pick a shortlist for the  category ‘colour innovation in technology & design’. This year my category was to handpick what I felt was the Colour Moment of the year and the great news is… you get to vote for the winner!

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International Colour Day 21st March 2015… all welcome

Blog Post - International Colour Day_save the day!

It’s almost upon us again, an entire day dedicated to celebrating all colour on the International Colour Day. Established by the AIC, International Colour Association we are celebrating the 3rd annual event.

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Dulux Colour of the Year 2015 radio day with Rebecca Williamson

Rebecca Williamson and Karen Haller - Copper Blush - Radio Day

It feels like only yesterday Rebecca Williamson and I were on radio talking about Dulux 2014′s Colour of the Year, Teal. Today we teamed up again to talk about this year’s Copper Blush.  It was another marathon session giving 14 radio interviews within 3 hours with a combined listenership close to 5 million across the UK. It was wonderful to chat again with Charlene Guy on BFBS worldwide (British Forces Broadcasting Service) definitely a lover of colour and by the sounds of it all things pink!

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dulux colour of the year 2015 – copper blush with sophie ellis-bextor

Dulux Copper Blush Sophie Ellis-Bextor_1
Every year Dulux UK, together with a well-known name, create a beautiful colour story, bringing Dulux colour of the year to life. Last year it was Alesha Dixon with Teal and the year before Nicola Roberts with indigo blue.

I’ve been eagerly awaiting this year’s story and today I received the ‘hot off the press pictures’.

This year it’s the lovely….

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Four Fab Reasons to Rethink Your Business Brand Colours

Blog Post - Four fab reasons to rethink your business brand colours

1. Attracting the Wrong Type of Customer/Client
Not getting the customers you want? Attracting the wrong type of customer? Worst still, not attracting any? Want to attract the right customers and know how to use colour as your silent sales force?

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Dulux Colour Blush – Trend Colour for 2015

Blog Post Dulux Colour Blush Trend Colour for 2015

Dulux have announced their Colour of the Year for 2015 is ‘Copper Blush’. A tone they say “breathes warmth into interiors”.

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it’s a wrap… colourful gift wrapping this Christmas

Blog Post - It's a wrap - Paperchase ribbons

If you’re buying gifts for your clients and find yourself in a red and green wrapping paper rut… then great news, the choice of colours and design styles this year are endless.  And… it’s actually a really great way to wrap up the year with one last flourish of brand awareness…

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Thomas Pocklington – Homes and living spaces for people with sight loss: a guide for interior designers

Thomas Pocklington - Homes and living spaces for people with sight loss - a guide for interior designers

Wednesday night was the launch of the first in a series of professional guides from the charity Thomas Pocklington. The guide’s author, Jacqui Smith, an interior designer, lost the sight in her left in 2012. She realised there was a need for a guide to be written and approached Thomas Pocklington. The result is the Homes and living spaces for people with sight loss: a guide for interior designers.

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care show SBID panel discussion: The Colour of Healthcare design

Care Show - SBID panel discussion The Colour of Healthcare design

This year’s Care Show are packed with great talks, group discussions and presentations at both the Keynote Theatre and the Dementia Care Seminar Theatre with the one aim: to improve healthcare design in UK.

This year five members of the SBID (Society of British and International Design) Healthcare Design Advisory Council will come together to discuss ‘The Colour of Healthcare Design’.

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