Monthly Archives: October 2012

business interiors – how businesses use brown

Business branding interiors colours - brown - Paris jewellery  store interior. This opens a new browser window.

Brown is often seen as dull, lifeless and even boring. Granted given these are some of the negative psychological traits of brown. This article aims to show there is a positive side to using brown – showing how a variety of brands from very different industries are using brown in their business interiors to communicate their brand message.

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Business branding colours – meaning of brown

Business branding colours - meaning of brown.

Naturally thinking of who would use the colour brown, I thought it has to be chocolate brands.  Whilst some do, it was interesting to see the majority use brown as one of their main secondary colours. And even more interesting, there is a brand that is actually called ‘The Big Brown’ and they have nothing to do with chocolate…

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the colour group (gb) symposium – colour for business and the professions

Colour Group GB Colour for Business and the Professions.

Colour is an integral part of every business and every product and is often the most important part of a design, so understanding how to apply colour effectively is critical to business success and our own performance and well-being.

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a sweet muscial story about the colour brown by Ken Nordine

Brown by Ken Nordine. This opens a new browser window.

Poor brown does seem to get a bad rap. There’s even a Winston Churchill quote stating  “I cannot pretend to feel impartial about colours. I rejoice with the brilliant ones and am genuinely sorry for the poor browns.”

The American voice over and jazz musician Ken Nordine has created music and lyrics that capture the essence of the colours. Here is his wonderful short video about the colour brown at just 1:33 minutes. Taken from his jazz album “Colours”.

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colour psychology… the meaning of brown

Colour psychology - the meaning of brown.

“I cannot pretend to feel impartial about colours. I rejoice with the brilliant ones and am genuinely sorry for the poor browns.” – Winston Churchill

Oh poor brown does get a bad rap. Did you know brown is actually dark orange…?

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dulux Colour Futures™ 2013 trend colour sneak peek…

Dulux Colour Futures 2013 trend colour sneak peak.

On Friday I headed off to what is becoming an annual event for me, listening to the engaging and interesting AkzoNobel colour expert, Per Nimer, discussing futures trends in colour.  It is at this talk where Per also announces the coming year’s trend colour.

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