Monthly Archives: September 2013

karen joins the huffington post blogger team

The Huffington Post - Blogger. This link opens a new browser window.

I can’t tell you how thrilled I was to be accepted as a Huffington Post contributor this month. I pitched my idea – writing articles on the subject of applied colour psychology in relation to business branding, marketing, products and business interiors. They said they didn’t have one of those – yes we are a rare breed.

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the colour of superstition – black friday

The colour of superstition - Black Friday www.dailymail.co.uk. This opens a new browser window.

If you are superstitious, then today is the day you’ll be watching your every move from keeping your fingers crossed, knocking on wood to avoiding crossing paths with a black cat. And there’s even a name for those with a morbid, irrational fear of Friday the 13th – it’s  friggatriskaidekaphobics. No I don’t know how to pronounce it either.

Friday 13th also known as Black Friday (in western cultures) is considered the day of bad luck.

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Techno Colour – bland gadgets have been eclipsed by a rainbow say The Independent

Techno Colour The Independent - Karen Haller interview. This opens a new browser window.

Last week Simon Usborne from The Independent called to ask me about my views on the proliferation of colour in the gadget market.  I had no idea want was coming but I knew whatever it was, it was going to be big.

This week saw the release of the cheaper iPhone 5C (“c” for colour) which comes in yellow, green, blue and red and the more expensive 5S which comes in gold, white and ‘space grey’.  Very interesting colour choices, but more about that later.

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why the big brands fiercely protect their brand colours and what that means for you

Why the big brands fiercely protect their brand colours and what that means for you

If I asked you to name the company that uses purple to wrap their chocolates, or the maker or the red soled shoes, could you? Or the company behind the robin egg blue box? My guess is if you have come across these brands you’d know exactly who they were just by their brand colour.

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ColourMatch from argos personality test to add personality and colour to your home

ColourMatch Personality Test - Colour Campaign with Karen Haller. This opens a new browser window.

On Friday the findings of the nationwide survey carried out by ColourMatch from Argos and myself on what people really think about their homes were revealed. Following on from that I worked closely with the team at ColourMatch to create a fun way to find the colours that match your personality for you to use in your home.

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