blue
On Friday I headed off to what is becoming an annual event for me, listening to the engaging and interesting AkzoNobel colour expert, Per Nimer, discussing futures trends in colour. It is at this talk where Per also announces the coming year’s trend colour.
Read MoreWhen you choose a colour or colours for your brand, do you know what they are saying? Businesses that choose yellow as their primary brand colour, are they all expressing a personality of happiness, optimism and friendliness? And when yellow is incorporated with another colour or colours, you can completely change the meaning of your brand identity…
Read MoreBuilding brand awareness is just as important for small businesses as it is for the major brands. A great way to increase brand recognition is through your customer facing business interiors whether that is a store, boutique or office. Create an interior that projects your brand’s personality and message. To not do this you will…
Read MoreThis year the UK is awash with celebrations marking Her Majesty, Queen Elizabeth’s amazing 60 years on the throne. Vogue Magazine has put together a colour review of her outfits from the past 12 months. Today just happens to be her 86th birthday, so what better day to look at her year in colour.
Read MoreWhat message is being conveyed when a brand choses blue as their primary branding colour? Psychologically blue presents trust, integrity, communication. However, use the wrong tone of blue and it’s the colour that can make a brand appear cold, aloof and unapproachable.
Read MoreCompanies who wear blue uniforms are looking to instil trust, integrity, and authority. This is not only to instil these feelings for their staff but for their customers too.
Read MoreIt’s the colour of the sky, our seas and oceans. We are literally surrounded by blue. And if blue is your favourite colour you’re certainly not alone. Time and time again research shows blue to be the world’s most favourite colour.
Read MoreFollowing the successful meeting BLUE – the World’s Favourite Colour, the Colour Group GB is hosting a soiree with a special screening of the new feature length film by Mary Lance. Blue Alchemy: Stories of Indigo is a feature-length documentary about indigo, a blue dye that has captured the human imagination for millennia.
Read MoreIs blue your favourite colour? Well you’re not alone if it is. It just happens to be the world’s favourite colour! And a good friend of mine and fellow Colour Group GB member, Janet Best, is putting on a fabulous all day event all about the colour blue. The morning session will be on the…
Read MoreBack in April I wrote how Louboutin was suing YSL over copying their signature red sole. It is no surprise to see Tiffany & Co. have now come out supporting Louboutin that a colour can be trademarked.
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