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- Thomas Pink… Personally Pink campaign
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Tag Archives: colour scheme
Back in November I was interviewed by BBC Radio 4 as part of their week long Technicolour programme which was aired last week. Each day there were three colour experts speaking about their area of colour expertise from how our bodies create colour, colour language and perception, our reaction to colour, how colour is made and colour forecasting and trends.
When walking into a business interior that uses the colour green, you start to relax, feel most restful, like you are back in nature. It also symbolises eco-friendly, natural ingredients and being kind to the earth. For brands that want to show their natural side or to be seen as being green, then green is the ideal colour.
Yesterday I experienced the excitement of being at the Olympic Park, soaking up the atmosphere and watching two thrilling men’s basketball matches.
It was hard not to notice the role colour plays, from the wayfinding, national flags, wearing the colours showing the country you are supporting, spotting the volunteers to ask for help through to the beautiful wild flowers blooming everywhere.
Have you seen the London Olympic brand logo and colours? They are pretty hard to miss. Love them or loathe them, they are really polarising public opinion. Even Lord Coe being quoted as saying “It won’t be to everybody’s taste immediately…”
So how did they come up with the design and colour scheme?
Yellow is the colour of sunshine and with sunshine brings happiness. Businesses whose ideal customers are children know by bringing happiness into their stores, makes for happy children and parents are more likely to buy.
If you’re wondering how you can move away from the traditional Christmas colours of forest green and holly red and inject some of your own personal style this season, here are three very different styles and colour palletes to inspire you.
This is part of the colour & design surgery series, answering questions from clients and readers.
Question: “I’d like to know how to use brown in my interiors so that it looks all luxurious and rich and dark (like chocolate!) rather than 70’s polyesterish. It seems to be a fine line!”
- reader, Tamsin Fox-Davies.
Following on from the business branding article I wrote about Louboutin seeing red over YSL, I thought I would look at his black shoes with the signature red soles and the feeling that combination of colours evokes in men and women.
Christian Louboutin comments “The shiny red colour has no function other than to identify to the public that they are mine.” But look a little bit deeper and there’s a whole lot more going on…
If you’re anything like me, with summer upon us I want to be living outdoors. So why not make the most of the glorious long daylight hours and balmy evenings by creating an outdoor living space. Even if you have a small patio or terrace, there is still so much you can do.
In the third of my world’s most unusual hotels series, I was fortunate enough to have the pleasure of staying at this amazing hotel, situated in the tiny village of Jukkasjärvi, 200kms north of the Arctic Circle in Sweden’s Lapland.
Each year with the onset of winter a team of artists, architects, designers and snow builders gather to create the magic that will become the ICEHOTEL. The material used is frozen water, taken from the river Torne which is situated just behind the hotel.